000			00286nam a2200109Ia 4500
020			_a0070581940
082			_a659.1
100			_aGEORSE.E, BELCH, and BELEH, MTCHAEL.A
245			_aADVERTISING AND PROMOTION:AN INTEGRATED MARKETING COMMUNICATION PERSPECTIVE
260			_c2006
942			_cBK
999			_c373 _d373