MARKETING WARFARE (Record no. 9537)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00252nam a22001217a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9781259029004 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | RIES AL. |
| 245 ## - TITLE STATEMENT | |
| Title | MARKETING WARFARE |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | TAMIL NADU |
| Name of publisher | TMH |
| Year of publication | 2006 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | XVI, 217P |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|
| Central Library, SRM Institute of Science and Technology | Central Library, SRM Institute of Science and Technology | Reference Rack - 35 - A | 21/08/2023 | SAVERA BOOKS DISTRIBUTORS | 795.00 | 658.8 | 48988 | Reference |
| Central Library, SRM Institute of Science and Technology | Central Library, SRM Institute of Science and Technology | Rack - 106 - K | 21/08/2023 | SAVERA BOOKS DISTRIBUTORS | 795.00 | 658.8 | 48989 | Books |
| Central Library, SRM Institute of Science and Technology | Central Library, SRM Institute of Science and Technology | Rack - 106 - K | 21/08/2023 | SAVERA BOOKS DISTRIBUTORS | 795.00 | 658.8 | 48990 | Books |
| Central Library, SRM Institute of Science and Technology | Central Library, SRM Institute of Science and Technology | Rack - 106 - K | 21/08/2023 | SAVERA BOOKS DISTRIBUTORS | 795.00 | 658.8 | 48991 | Books |
| Central Library, SRM Institute of Science and Technology | Central Library, SRM Institute of Science and Technology | Rack - 106 - K | 21/08/2023 | SAVERA BOOKS DISTRIBUTORS | 795.00 | 658.8 | 48992 | Books |