STRATEGIC MARKETING MANAGEMENT (Record no. 4846)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00244nam a2200109Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9781403931009 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.15 |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | MATHURI U.C |
| 245 ## - TITLE STATEMENT | |
| Title | STRATEGIC MARKETING MANAGEMENT |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | NEW DELHI |
| Name of publisher | MACMILLAN |
| Year of publication | 2006 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Home library | Current library | Shelving location | Date acquired | Accession Number | Koha item type |
|---|---|---|---|---|---|
| Central Library, SRM Institute of Science and Technology | Central Library, SRM Institute of Science and Technology | Reference Rack - 34 - B | 28/07/2014 | 27517 | Reference |
| Central Library, SRM Institute of Science and Technology | Central Library, SRM Institute of Science and Technology | Rack - 104 - G | 28/07/2014 | 27518 | Books |
| Central Library, SRM Institute of Science and Technology | Central Library, SRM Institute of Science and Technology | Rack - 104 - G | 28/07/2014 | 27519 | Books |