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PRINCIPLES OF MARKETING

PHILIP, KOTLER and ARMSTRONG, CARY

PRINCIPLES OF MARKETING - 7TH - 1996

ISBN: 8120310772

Dewey Class. No.: 658.8

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Central Library, SRM Institute of Science and Technology, Delhi-NCR Campus, Delhi-Meerut Road, Modi Nagar, Ghaziabad, Uttar Pradesh-201204 (India)