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STRATEGIC BRAND MANAGEMENT

KELLER KEVIN LANE

STRATEGIC BRAND MANAGEMENT - 3 RD - NEW DELHI PEARSON 2008

ISBN: 9788131756898

Dewey Class. No.: 658.827

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Central Library, SRM Institute of Science and Technology, Delhi-NCR Campus, Delhi-Meerut Road, Modi Nagar, Ghaziabad, Uttar Pradesh-201204 (India)